Case Studies

Real brands.
Real category wins.

Every brand we take on moves through the same system — audit, strategy, execution, optimization. Here's how that played out across categories. Names withheld; the outcomes speak for themselves.

$50M+
Ad spend managed
40+
Brands scaled
8+
Years on Amazon
How Every Engagement Works

One connected system, three moves.

Before a single campaign changes, every brand runs through this. It's the spine behind each case study below.

Step 1
The Audit

Where is your brand leaking growth?

Step 2
Pull the right levers
Advanced PPC
DSP & AMC
SEO & Content
Step 3
Your category win

Ads, content, and SEO compounding as one system — engineered around your margin, not a dashboard.

See the Results
CLEANSER 130ml SERUM Renew 30ml MOISTURIZER Hydrate · 50ml
The Work

Detailed wins, across categories.

Three brands, three categories, one system. Names withheld — but the challenge, the moves, and the direction of the outcome are exactly as they happened.

Skincare & Beauty

From one hero SKU to a full-regimen brand.

The Challenge

An 8-figure beauty brand was carried almost entirely by a single hero product. The rest of the catalog was invisible, ad spend was dangerously concentrated, and new-customer growth had flattened.

What We Did
Rebuilt the funnel around the full regimen.

Seven Zones audit, a profit-first PPC rebuild, DSP retargeting with AMC audience analysis, and PDPs + A+ re-architected to cross-sell the cleanser, serum, and moisturizer as one ritual.

The Outcome

Revenue stopped depending on one SKU. The catalog now sells as a set, new-to-brand customers arrive through DSP, and wasted spend was redeployed into what compounds.

Full regimen sells as a set New-to-brand growth via DSP Leaner, diversified spend
SERUM Renew · 30ml CREAM Hydrate · 50ml
Supplements & Wellness

Page three to top of the category.

The Challenge

A strong supplement with real demand was stuck on page three. Campaigns were mis-structured, spend was bleeding margin, and organic rank trailed weaker competitors.

What We Did
Remapped intent, rebuilt the engine.

Keyword and search-intent remap, a clean campaign rebuild, listing SEO and review/social-proof strategy, DSP conquesting against competitors, and TACoS tightened to protect contribution margin.

The Outcome

The brand climbed to page one and the top of its subcategory organically, on leaner, more efficient spend and a healthier blended efficiency profile.

Page 1, up from page three Top 3 in subcategory Tighter TACoS
DAILY Complex 90 capsules
Home & Lifestyle

Cut the waste, kept the revenue.

The Challenge

A home brand was bleeding margin to mis-allocated spend and campaigns cannibalizing each other — with no clear view of where the waste was actually hiding.

What We Did
Found the overlap, rebuilt for margin.

The audit surfaced the cannibalization. We consolidated and restructured campaigns, optimized placements and dayparting through ScalingOS, and tied every report to contribution margin instead of vanity revenue.

The Outcome

Ad spend came down while revenue held steady through the rebuild. The margin profile was restored, and the brand finally got decision-first reporting instead of dashboards.

Spend cut, revenue held Margin profile restored Decision-first reporting
REFRESH Home Mist 250ml RITUAL Gift Set
Your Brand Next

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